About

Kaloe is a brand that offers a great variety of aloe-based beauty and health products, expanding from body lotions to drinkable gels.
We were tasked with creating a company presentation website that at the same time operates as an e-shop for their product range. Our stylistic approach was minimal, as we wanted to allow aloe and the products to be the protagonists. As far as the UX, in order to enhance the visitors’ experience and we introduced the concept of having the shopping cart visible to them at all times.

Key Features

+ Responsive Design

+ Service Design

+ User Experience

+ Front End

+ Creative Direction